Skip to main content

Is iOS ecosystem healthy?

Neil Cybart’s article on declining iPad sales is astute and worth reading.  Neil in this post observes that iPad is mostly used as a device to consume contents.  To grow sales again, Apple need to transform iPad in to a content creation device. By selling a device that is truly designed from the ground-up with […]

The psychology of advertising in theory ...

Open Library is a great place for reading thousands of books online specially the ones which are very old and in some cases are out of print even. I am reading “Psychology of advertising in theory and practice” book at the moment written by Walter Dill Scott in 1921. Fascinating to see a book that […]